• Formulate sales strategies across all indirect channels, identify and partner with travel agencies and district tourism offices to capture inbound leisure business.
• Identify and develop incremental sales opportunities (e.g. hotel partnerships, MICE groups, associations etc.) to secure new business.
• Implement and manage agent incentive programs.
• Partner with hotel companies and establish business referral schemes.
• Provide exceptional customer service when addressing inquiries/concerns from the travel trade network.
• Educate and update all marketing and promotional programs, resources and promotional strategies provided to partners.
• Develop trade advertising and marketing campaigns to drive brand awareness and penetration across China.
• Explore and generate positive media coverage.
• Development and maintenance of social media sites.
• Custodian of sales & marketing budget.
• Lead sales & marketing team and participate in industry trade shows and events.
• Direct the day-to-day activities of the sales team.  Plan, organise, and assign work, develop and communicate strategies and goals. Advise staff of company policies and procedures.

• Bachelor degree in Marketing, Business or related field.
• Proven track record in a sales management role, B2B travel trade and destination marketing experience required.
• Strong networking and negotiating skills; a natural deal maker.
• Strong connections in the travel and tourism industry in China/Asia.
• Charisma to establish and develop long term relationships with internal and external customers.
• Energetic and highly self-motivated with a natural drive toward profitability and delivering results.
• Language skills: Native/fluent Mandarin and English.

 Hainan, China